The Missing Piece

If you have any doubts about the impact of the Internet on business, check out the sales racked up on Cyber Monday this year! It is estimated that sales could increase over 6% from 2008 levels to over $900 billion in 2009 according to online tracking company comScore Inc. according to an article in Monday’s Wall Street Journal Online November 30th,2009 (http://online.wsj.com/ ). This would represent a single day sales record for Internet sales…… in what most of us would consider a very challenging economic environment.  I bet there are a number of managerial types walking around trying to figure out how much time their employees spent on the Internet today shopping instead of work related activities!!!
 
I think my point is obvious, more and more consumers are using the Internet to make purchases. This year over 96 million people shopped on the Internet on Cyber Monday up from 85 million last year. Cyber Monday only entered our lexicon in 2005!!!! Typically 5% of holiday shopping is done online, but this year could see up to 10% of all holiday shopping. Much of this frenzy is generated by online and email promotions by retail companies. Does that get you excited? Is does me!!!! If you aren’t using online, email and social marketing, you may be missing a huge potential client base that represents a tremendous opportunity to grow your business.

Internet marketing is the missing piece of the puzzle for 2010.  Making the most of any lead means utilizing email marketing and a full CRM system to track all of your prospects.  Let AgencyIQ assist you with maximizing your leads and growing your business!